The Science Of Skincare
Global Stemcare Laboratories Inc.’s research found that the US skincare industry is expected to experience moderate growth and reach an estimated US$12.2 billion by 2018. The primary driver of skincare industry is the rising concern and demand for natural and organic skincare products. Growing concern for health and safety, consumer awareness about synthetic chemicals, and rising green consciousness drove the demand for organic and natural skin care products. Another key driver of skincare industry is increased demand for anti-aging products. This market is benefited by high disposable income of baby boomers group. Skincare manufacturers recognized that valuable opportunities exist in the skincare industry. Skincare product manufacturers are continuously adopting new strategies to gain market share in this industry. One of the key takeaway from the data is the sales opportunities in multifunctional skincare products. The studies also highlight key drivers of growth in the industry. Consumers use skincare products for long-term application effect, safety concerns, and even eco-friendliness, which will certainly be a major skincare trend in the future. Consumers with high incomes are increasingly buying premium products, responding to the improving economy and product innovations from premium skincare manufacturers.